Why Facebook and Twitter aren’t enough
Joel Postman recently wrote an interesting article about the very thing that Kelly and I have been discussing lately – do most people really need anything other than Facebook & Twitter – do they need a website / blog / portfolio site?
These questions become all the more interesting as you’re able to customize the facebook experience so it’s not so clunky.
We’re always aiming for efficiency and simplicity in our communication methods, and are always willing to take a step back and evaluate. If most of the people we communicate with are already in one place, is the effort in trying to get them to another place worth the energy – or should we just make the existing place better? We’re still in process with these questions, would love to hear your thoughts.
12/01/2009 at 9:51 am
Oh man you guys are playing right into what Zuckerberg wants
He’s vision for facebook is to take over the internet….facebook will be the internet. While I think we have a long way to go until thats the case, things do seem to be moving that way. I don’t think there will ever be a replacement for the authority of a stand-alone website, but when your are desiring to get a feel for what people are about facebook is the place. As we have seen twitter really revolutionize the way blogs are used, I see facebook changing the way websites are used. It’d be interesting to see if people are directing custom domain names to their facebook pages – haven’t seen it yet, but it’d definitely indicate another shift in this direction.
12/02/2009 at 7:53 am
I think we’re definitely seeing companies and organizations use the custom domain names for their FB pages. Companies like Target, Gap, Chipotle are using it, and many of them are now publicizing those URLs like they do their main sites. It looks like its becoming more and more normal to see a TV commercial or magazine add with a FB or Twitter address in it.
12/23/2009 at 8:02 am
[...] and Web Sites vs. Web Strategy Mark wrote a couple of weeks ago about whether most people need anything other than Facebook or Twitter. Others seem to be asking the same kinds of [...]